thinking retail, since 2016.
discover Peter Hamer’s scientific vision of retail through his retail journal, and the display archive.
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2025/01 Moncler Grenoble – FW24
Moncler’s Grenoble FW24 window display: a sustainable, tech-driven design balancing bold visuals with innovative retail strategies.
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2025/01 Sportmax – RST25
Sportmax’s Resort 25 display with its red hue, clean design, and a bold yet elegant ensemble, proves that less is more.
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2024/11 Hermés – Une journée de fête à la sellerie
Hermès’ 2024 holiday display, created with Gustaf von Arbin, blends tradition and playful creativity with surreal horse-themed scenes.
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